LaMelo Ball is lighting up the NBA, leading the Charlotte Hornets to a significant jump in the power rankings.

For as little as LaMelo Ball has accomplished in the NBA, no one can deny how popular he is. Ball has 10.2 million Instagram ...

Also including NBA athletes Anthony Edwards wearing adidas and LaMelo Ball wearing PUMA, each scene from the campaign ...

NBA players Anthony Edwards and LaMelo Ball and musician Coi Leray are featured in ads that will air across paid media, ...

When LaMelo's shooting cooled down in the second half, the game slipped away entirely. Orlando continued to build on their ...

Charlotte has a little work to do if it plans on having any shot at a December trip to Las Vegas, site of the tournament’s ...

New spots feature NBA stars Anthony Edwards and LaMelo Ball, and Grammy-nominated artist Coi Leray. Ads showcase such ...

From time to time, LaMelo Ball actually dresses his Puma sneakers in colors reminiscent of his current NBA squad, the ...

The Charlotte Hornets almost pulled off a miraculous comeback in Philadelphia on Monday night. Down double-dights to start ...

Chandler Parsons has a suggestion for Hornets guard LaMelo Ball, which involves the Clippers, his co-host Lou Williams' ...

For the Orlando Magic, it has come down to finding the right combinations to fill temporary gaps in the lineup, while the ...

Joel Embiid (suspension) and Tyrese Maxey (hamstring) were each sidelined for this game. The team's lone remaining star, Paul ...