Nielsen CEO Karthik Rao told clients Paramount was pushing for big price cuts in a weeks-long haggle over the company's measurement services ...
The big networks, including ABC, CBS, and NBC, preempted their usual Tuesday night TV slate for live election coverage ...
Advertisers increasingly rely on multiple sources for insight into viewing habits, but Nielsen remains the leading TV currency despite recent setbacks.
CBS’ Tracker is locating more eyeballs in its new, earlier Sunday time slot. The Justin Hartley-led drama stands as the ...
At 3pm on 2 November 1936 the BBC began the world's first regular hi-definition television service, from specially constructed studios at Alexandra Palace in North London. As part of this ...
The Los Angeles Dodgers completed their five-game series win over the New York Yankees with 7-6 win Wednesday. Fox Sports ...
The MRC’s renewal and approval comes as Nielsen has dominated media measurement for the better part of a century. Advertisers ...
NEW YORK, Nov. 1, 2024 /PRNewswire/ -- The Media Rating Council (MRC) today approved the integration of first-party live streaming data into Nielsen's accredited National Television service and ...
New York – November 1, 2024 – The Media Rating Council (MRC) today approved the integration of first-party live streaming data into Nielsen’s accredited National Television service and renewed ...
Royal Bank of Canada maintained its "sector perform" rating on Gilead Sciences.,The recent analysis indicates a revised price target fo... "Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed ...
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That hype — combined with the viewership potential that New York and Los Angeles provided — translated to Fox’s television ratings, too. Game 1 collected 15.2 million viewers Friday night ...