Influencer marketing is undergoing a transformation. The days of one-off brand deals, where influencers simply posed wit ...

We've created precise rules regarding what can be posted on social media to make sure our affiliates and merchants are comfortable working with us. For example, we only discuss general success metrics ...

Artificial intelligence is taking the world by storm, we see it in everything from sports — to social media. This brings to question, how has AI affected what ...

Today, Sprout Social (Nasdaq: SPT), announced the launch of its rebranded influencer marketing platform, Sprout Social Influencer Marketing (formerly Tagger Media). Almost half of all consumers make ...

Sprout Social has rebranded Tagger Media as Sprout Social Influencer Marketing to help companies discover, activate, and scale influencer partnerships.

With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.

Shopify shares actionable small business tips from expert entrepreneurs, including how to find success in your marketing, ...

Duo, the Duolingo owl, is dead. But the response and memes on social media suggest that maybe the internet is, too.

As social media grows in popularity, so do the opportunities for businesses to promote their products and services on a ...

Moving away from influencer-only trips is part of a bigger shift in how brands think about their social media marketing.

X, was once a priority platform for players who wanted to have a public voice, but it has a growing number of competitiors ...

Social media helps to shape how we connect, and how we create and consume content. Ongoing shifts in the digital ...