In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

In the 1970s, Adidas was the undisputed king of sportswear, dominating basketball courts and streets alike. But an overlooked ...

Leaked information about a Fortnite x Nike Jordan collab has surfaced, and here’s everything we know about it so far.

On the inside of the shoe, Nike references classic Valentine’s Day conversation candies with custom slogans including ...

For an active young family, any injury or illness can be a setback. But for 9-year-old Sophia Jenkins and her family, their ...

Lil Yachtys growing influence in sneaker culture culminates in the reveal of his Nike Air Force 1 Concrete Boys collaboration ...

Recently, it was leaked that Fortnite was going to get shoes. Now, Epic Games has apparently landed Jordan as the first brand.

Capitalizing on the momentum of Sinner-mania in Italy, Nike officially released the first installment of Sinner's signature gear in limited quantities at a pop-up event for local fans in Turin.

It's not just a sign that Nike and Sinner are moving on from his "carrot" era—it also hints to an exciting shift happening within the brand's big-name roster.

World No. 1 Jannik Sinner was spotted hitting the courts in Turin in anticipation of the high-profile ATP Finals starting next week. The Italian was seen in unique Nike gear while practicing.

Whether through DIY or custom commissions, young people are willing to spend more time and money than ever to find their ...

Katherine Johnsen, co-founder of the sneaker startup Common Ace, receives about 15 pairs of sneakers each week.