Most US consumers (57%) join brand loyalty programs—both card-based and digital—to receive discounts on products and services, according to a recent report from TechnologyAdvice. The second most-cited ...
Accor's ALL loyalty program surpassed 100 million members, marking significant growth since its 2019 launch. ALL ...
And among those with formal loyalty programs, most are using traditional channels such as surveys and call centers to listen and respond to customers. Companies' customer bases are key revenue drivers ...
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