Businesses and communities alike have to face unpredictable challenges during a crisis, involving economic downturns, pa ...

Brands like Chipotle, Starbucks, Cava, and others are leaning on rewards to keep customers coming back and to build habits ...

Platō, one of the fastest-growing local coffee brands, is the first company in South Africa to roll out Yoyo’s bank ...

Airlines are launching extreme travel challenges to drive loyalty and buzz — but these stunts raise concerns around ...

The loyalty program’s tiered structure offers increasing benefits based on annual spending. Influencer status is achieved with $500 spent annually, Ambassador status with $5,000, and Icon status with ...

May 21 (UPI) -- Sony announced on Wednesday that it will be shutting down its PlayStation Stars loyalty program after three years. PlayStation Stars, which began in 2022, allowed PlayStation ...

Media Room Consumer Reports investigation uncovers Kroger’s widespread data collection of loyalty program members to create secret shopper profiles Investigation reveals that profiles can be ...

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Hotel loyalty programs are upping their game. Shifting away from simply earning points, these programs are now focused on crafting seamless, personalized experiences that feel effortless and tailored ...

The program’s tiers have been renamed and offer shoppers greater flexibility, flat points across tiers, and earlier redemption milestones. True Rewards’ entry tier, “Insider,” is free to join.

Loyalty programs are a great way to grow revenue for your business. Get an understanding of the types of loyalty programs, their strengths and more.