In case you didn’t already know, National Fragrance Day is here! If you ask me, there’s no better way to celebrate than spritzing on your signature scent — and maybe, stocking up on a few new ones for ...

A handful of new, captivating men's fragrances by names like Dior and Hermès offer a stronger take on category leads. Here's ...

A classic example is Giorgio Armani Acqua di Giò, a timeless aquatic fragrance with Calabrian bergamot, neroli, green ...

Mother’s Day is just around the corner (FYI: this year, it lands on Sunday 30 March in the UK), and it’s a wonderful chance ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

That’s why switching up your fragrance isn’t just a luxury, it’s a necessity, for creating new moments, sculpting fresh moods, and tapping into the brain’s deeply ingrained scent-memory ...

Assassin’s Creed Shadows has now been officially revealed, and it'll launch March 20, 2025 following a second major delay. After a new parkour breakdown, the next entry into the long-running ...

With a rich history rooted in royalty, Creed’s fragrances exude an air of sophistication, particularly with Aventus, a classic scent that empowers anyone who wears it, making it a go-to for those who ...

Eilish’s fourth fragrance, Your Turn eau de parfum, has now made its debut, featuring a robust blend of ginger, peach skin, and Australian sandalwood notes. Like each of Eilish’s perfumes ...

Today we journey all the way to Nordstrom in Torrance CA to seek out the Holy Grail of men’s fragrance, Creed Aventus... w/ special guest, Mike Epps.

Assassin's Creed Shadows publisher Ubisoft has responded to the leak of story details and gameplay footage from its upcoming samurai stabathon, a month ahead of the game's release date.