The unexpected product release is part of a series of the brand's marketing strategy surrounding the 2025 Super Bowl.

With more Americans planning to drink less alcohol or not drink at all, non-alcoholic options are selling well. Beer, wine and spirits are flat.

Here are the top 5 light beers that are loved by beer guzzlers, offer the perfect punch and also doesn’t compromise on the ...

Coors Light now has a literal case of the Mondays. The Molson Coors Beverage Co. announced this week that Coors Light will be ...

Coors Light is changing its name for a limited time as a marketing pitch to football fans with the 'Case of the Mondays' ...

Despite its baseball theme, the Milwaukee craft brewery has partnered with a Milwaukee Bucks star for its latest beer.

Celebrating without booze gets easier thanks to shops like Beyond the Bar, drinks like Community Beer’s Nada and lounges like ...

US Surgeon General, Dr Vivek Murthy, has issued an advisory recommending that alcoholic beverages like beer and wine carry warning labels about their links to cancer. The move comes as evidence ...

“I like that it has the chug and straw spouts in one, comes with two extra straws, the handle seems very sturdy and the boot/silicone bumper is built into the bottom of the bottle,” one reviewer notes ...

like highballs More versatile in cocktails “Ginger ale is a lighter version of ginger beer, with a light flavor of ginger, no spice, and a bit sweeter,” says Im. Gass agrees. “Ginger ale ...

Play the USA TODAY Daily Crossword Puzzle. "The craft beer industry as a whole is rapidly changing as the market continues to shrink," City Lights owner Robin Gohsman told the Journal Sentinel at ...