Adidas Exceeds Profit Guidance After Sales Jump in Fourth Quarter
The German sporting-goods company said its operating profit climbed to €1.34 billion last year from €268 million in 2023.
Adidas Exceeds Profit Guidance After Sales Jump in Fourth Quarter — Update
The increase came after Adidas logged an operating profit of 57 million euros in the fourth quarter, compared with an operating loss of 377 million euros in the fourth quarter of 2023. The company ...
Adidas Remains a Leading Global Sportswear Brand as It Rebounds From a Challenging Period
Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...