This week’s Brand Brief is going to start with the obvious: Gap has been killing it lately with its retro-remixed marketing.

The CMO of one of the world’s largest crypto exchanges also discusses partnerships with UFC, Manchester City and Tribeca ...

Proponents say Employee Ownership Trusts are a ‘really positive’ way to do business. As a growing number of agencies use the model, Campaign looks at the benefits – and how to manage any difficulties ...

The CCO of the AI giant focuses on product education over brand buzz.

The position was created to scale global growth while keeping Whalar Group’s culture ‘vibrant, inclusive and connected.’ ...

Research reveals that many marketers are struggling to strike a productive work-life balance, with some failing to detach themselves from their job while on holiday.

Fast Retailing is riding high on Uniqlo’s success but when a single label drives 90% of the profits, the cracks in GU and ...