Beauty ELF is a cosmetic company that provides makeup, lip products, nail products, cosmetics sets/kits, beauty tools, ...

If you’ve read thus far, the e.l.f. Power Grip deserves a spot in your shopping cart (just tap the button to buy!!). At only ...

Oprah Winfrey and Kyle Richards swear by this Laura Geller makeup palette. It's an all-in-one must-have, and it’s 45% off ...

From a "bruised" lip at Le Grand Dîner du Louvre to an Erykah Badu-inspired beat at Chloe, the artist explains how she executed all the looks.

Invest in Makeup Revolution Eyeshadow palette and you won't regret your choice ever. These eyeshadow palettes can give you a ...

Keep reading for some of our favorite hair and makeup looks from the 97th annual Academy Awards. And speaking of statement pixie cuts, we’re still swooning over Emma Stone’s elevated short ...

Picture this: The Elf on the Shelf Scout Elf perched on a shelf, ready to bring joyful family moments and memories that will last a lifetime to the most magical time of the year. Known worldwide as ...

The Elf on the Shelf is celebrating its 20th anniversary at Toy Fair with new toys and collectibles. Hosting its celebration at The Lumistella Company’s booth at Javits Center, fans can see the ...

Enter: Charlotte’s Palette of Beautifying Eye Trends, £49, a rework of her cult-favourite eyeshadow quads, only this time, the shades are distinctly trend-led. Think velvety mattes, ultra-reflective ...