British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

The price cuts will be, on average, around 25% although some will be slashed as much as 50%, and will be introduced to more ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

The supermarket has teamed up with fitness influencer Joe Wicks in a 30 second clip that brings back the famed 'pocket tap'.

The supermarket has axed Star Products - which pay shoppers 10% cashback of the price of the item - from its Asda Reward app ...

Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

Asda brings back Rollback pricing in bid to reverse flagging fortunes - The supermarket, which saw sales fall in the run up ...

Shoppers are up in arms following a significant alteration to Asda's rewards scheme. The supermarket giant has announced the ...

The retailer has announced it will be scrapping Star Products from its Asda Rewards scheme, with the change taking effect ...

The Leeds-based supermarket chain Asda has brought back its Rollback pricing scheme as part of efforts to secure more ...

Asda has ended its Aldi and Lidl price match scheme, as it plans to launch a major new Rollback campaign of price cuts ...