Social media has provided multiple platforms where businesses can brand, advertise and ingratiate themselves with their ...

Want more social media followers? Explore 15 practical tips and examples to grow your presence online and establish a strong ...

A report from B2B marketing agency and media connection ... How should a brand that has been building a strategy on social media for the last decade reevaluate what they’re doing?

Social media marketing can be a game-changer for businesses looking to boost their returns. The right strategies, when ...

Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer marketing and reduce the legal liability and reputational risks associated with ...

Social media must be an essential component of your company's marketing strategy because it's crucial for reaching out to customers, gaining valuable insights, and developing your brand. A social ...

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...

New SMB founders prefer social media marketing, results of a survey by digital marketing platform Constant Contact reveal.

Learn how to connect search, AI, and PPC into one unstoppable strategy. Subscribe To Our Newsletter. Daily search marketing tidbits for savvy pros. Join 75,000+ Digital Leaders. Learn how to ...

Businesses are constantly seeking innovative ways to amplify their online presence. Social media marketing has become a ...