With an abundance of platforms for increased information sharing and public scrutiny, companies must stay ahead of the curve ...

Metricool, one of the most important social media analytics tools, has published its annual report highlighting the best ...

Plus, in a time when an increasing number of users access social media and other content through smartphones, it is recommended that best practices are followed when creating content for social media.

Best practices for companies to comply with the Federal Trade Commission’s (FTC’s) guidance on social media influencer marketing and reduce the legal liability and reputational risks associated with ...

A key first step in creating your social media strategy is deciding on the best channels to use to reach your audience. As you decide which social networks to use, you will also need to define your ...

Learn how to connect search, AI, and PPC into one unstoppable strategy. Subscribe To Our Newsletter. Daily search marketing tidbits for savvy pros. Join 75,000+ Digital Leaders. Learn how to ...

Marketers use these digital files for e-books, whitepapers, infographics, social media ... supports better marketing workflows. What's the best way to manage your marketing materials? Here are five ...

Best practices for applying the core principles to content on social media platforms. The basics about candidate appearances, defamation, fair use, and privacy law.