Christmas is the season of big emotions and big budgets. If you’re a marketer this applies both in your personal and ...
An AI-generated holiday ad “scored off the charts” with consumers, according to Islam ElDessouky, global vice president for ...
2hon MSN
Netflix, Seeking to Bolster Ad Reach, Changes Metric to Monthly Active Viewers, Versus Users
The streaming giant intends to institute a new measure for advertisers that tabulates how many of the 190 million monthly ...
More this week: "Battle of the Sexes 2.0," NWSL coach using ChatGPT, Tom Brady's clone dog, Alabama sorority influencers and ...
The November 5 edition of the SBJ Marketing newsletter covers the World Series sales and the business opportunities created ...
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