Minor Hotels’ guest-facing pivot, supported by a new brand identity, enhanced digital experience, and simplified loyalty and ...

If you're attached to a favorite brand or three, who can blame you -- sophisticated psychology and marketing goes into the ...

Partner Content - Retailers in Australia, New Zealand, and the wider Asia-Pacific region are at a pivotal moment in how they ...

In the late 1980s, Hyatt launched its frequent guest program aimed at fostering brand loyalty. Even with its smaller footprint, World of Hyatt sets the bar for loyalty programs with multiple ways ...

The success of Yuu Rewards will encourage other sectors, such as travel and hospitality, to adopt similar multi-brand loyalty programs. Digitalization and Mobile Integration of Loyalty Programs ...

Retail-focused loyalty programs are highly popular, with Grupo Soriana's PAYBACK program offering multi-brand point accumulation and redemption across supermarkets, gas stations, and online retailers.