Born at just 22 weeks, the quadruplets have made history as the world’s most premature surviving set—now healthy and celebrating their first birthday.

At just 12 months old, Lainey, Kali, Lennon and Koen Bryant are making history — officially recognized by Guinness World ...

"Dad touches the Elf on the Shelf and faces the consequences. Good Vibes Only is your new favorite spot for motivating and uplifting content! From fun times with the family and cute memorable ...

Little Willow Best from Portsmouth, UK, was left stunned and in tears after discovering that her pyjamas had been ripped and blamed the mischief on her Elf on the Shelf. Her mum, Mollie had ...

After Experiencing Infant Loss, Grieving Mom Uses Elf on the Shelf to Help Daughter Remember Late Sibling (Exclusive) Emberly Wadsworth found a way to honor her late son this Christmas season ...

That little red Elf on the Shelf can be a pain in the neck for parents during the festive season. Amid all the holiday hubbub — the shopping, the schlepping and gift-stashing — the last thing ...

Elf on the Shelf was invented by Carol Aebersold and her daughter Chanda Bell, who published "The Elf on the Shelf: A Christmas Tradition" in 2005.

If you have an Elf on the Shelf, your kids likely already know the no touching rule. But, accidents happen, so here's how to save your Elf on the Shelf's magic.

“The concept of the Elf on the Shelf is that children should be well behaved, since the elves report back to Santa Claus,” explains Dr. Gabrielle Roberts, a child psychologist at Advocate Children’s ...

An Elf on the Shelf is one of Santa’s most important helpers. An Elf on the Shelf observes your child from a special location which changes every day.