Ushering in the Year of the Snake, China’s Spring Festival 2025 has set a new record for box office during the annual holiday ...

The ornate snake-themed luxuries marketed by Western brands, however, stand in sharp contrast to the Year of the Snake gifts ...

This is the single-film box office record for the Chinese New Year period in the market’s history, per Maoyan. A promotional scheme launched this past December by the China Film Administration ...

There are more box office records for Imax coming out of the just-concluded Chinese New Year holiday with the company notching its biggest ever haul for the annual period. Grossing $53M ...

Imax, with 5.5 million admissions to its theaters during the week, powered past its previous Chinese New Year box office record of $34 million set in 2023. The first Nezha film became China’s ...

After a slowdown in fashion consumption in 2024, brands are hopeful that the Chinese New Year will kick-start a return to ...

While not renouncing tradition, Generation Z is making significant changes in the way they celebrate the holiday these days. From ‘reverse trips’ to invite their parents to the cities ...

Mas La Plana Special Edition is available exclusively at the fine wines and luxury spirits travel retailer Le Clos, in Dubai ...

China's box office raked in record takings over the Lunar New Year holiday while domestic spending jumped, data showed on ...