Designed by ASICS athlete Eilish McColgan, the new shoes celebrate perseverance with tartan, thistles, and a powerful proverb ...

In recent years, the boundaries between fashion and sport have become increasingly blurred. Today’s activewear isn’t just ...

Metal roofing offers unmatched weather resistance, energy efficiency, and low maintenance, making it a top choice for modern ...

The NCAA will abandon a rule that stopped athletes from negotiating potentially lucrative name, image and likeness deals before enrolling in a specific college, Tennessee ...

GYM AESTHETICS powers ELF franchises with high-tech performance wear The European League of Football (ELF) and fitness ...

S.R. Smith's Velocity Starting Blocks offer an elite combination of stability, customization and compatibility, providing a top-tier experience for swimmers and facilities alike.

Raining Berries will soon open a location in downtown Sarasota, with two famous athletes operating it as franchisees.

FIT, a global leader in exercise equipment and fitness content, has debuted its latest smart product, the new NordicTrack Ultra 1 treadmill. NordicTrack purposefully designed Ultra 1 to be as much of ...

California Gov. Gavin Newsom, a potential 2028 presidential contender, said it is “deeply unfair” for transgender athletes to play in women’s sports, moving closer to Republicans on the ...

In recent years, women's sports has come a long way. Athletes across a range of sports, from basketball to F1 racing, have broken records and charted their own paths in sports typically dominated ...

California's Gavin Newsom opposes trans athletes in women's sports, splitting with progressives California Gov. Gavin Newsom has spoken out against allowing transgender women and girls to compete ...

These athletes are also occupying spaces beyond athletics ... “The audience isn’t just guys looking for gym gear — it’s fashion-forward men who care about aesthetics as much as performance,” she says.