The New York Times’ Chris Wiggins and The Coca-Cola Company’s Pratik Thakar will open and close, respectively, the second ...
The chief brand officer of the popular drinkware brand shares the approach to staying fresh, relevant and true to its ...
Five pharma CMOs discuss the skillsets that help them excel in their work, and how they expect the role to evolve.
World Business Chicago, the Chicago metropolitan area’s economic development organization, has named Caroline Dettman as its ...
To mark International Day of the Girl (October 11), the Unilever-owned brand stays solidly on-brand with its female empowerment messaging with Change the Compliment, an emotional spot serving as a ...
The brand’s colorful offerings and marketing initiatives is a ‘very deliberate’ departure from its athlete-centered origins, ...
Media By Mother, the media arm of creative agency Mother, has launched in London under the leadership of Tara Grimes. Grimes is former director of media planning at Media by Mother in New York and has ...
The US department store starred in Tuesday night’s ‘On Brand’ episode and is launching the winning contestant’s marketing ...
With a new ‘Cravemark’ and help from Shaboozey, the pizza giant and agency WorkInProgress reconsiders its identity from a position of strength.
The organization’s annual StratFest event touched on converged thinking, AI and the role of curiosity in upskilling.
People Inc., formerly Dotdash Meredith, the largest digital and print publisher in America, showcased how it’s leveraging AI ...
Publicis Groupe retains its holding company lead, while Zenith, Known, Infinite Roar and Dentsu X enter the agency table.
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