Cision CEO Cali Tran has changed roles, moving to the position of chairman less than two years after he was hired as chief ...

As 2024 winds down, Pinterest is warning of an advertising slowdown, especially among food and beverage brands. Pinterest ...

Carlsberg Group has appointed We Are Social as its global social media agency of record after a competitive pitch. We Are ...

Publicis Media recently laid off dozens of workers in the US after they ignored the company’s return-to-work policy. According to a source, a number in the high double digits but fewer than 100 were ...

The shift from a “craft” approach to a “factory” approach in political advertising is now complete, with ad-makers throwing everything at the wall to see what sticks, says Éric Blais in his latest ...

Campaign Asia-Pacific is excited to announce that entries are now open for the Event Marketing Awards 2025, celebrating the top event and marketing professionals who have driven the industry forward ...

While advertising agencies and marketing experts aim to recreate viral video sensations, most will settle for strategies that consistently produce high-engagement content for brands.

From Bangkok to Ho Chi Minh City, collectible art toys like Labubu are charming Southeast Asia’s adults with a mix of nostalgia, creativity, and exclusivity. Vero’s Marinel Mamac explores what’s ...

Innovative brand collaborations can break through market clutter—but only when partners align on values, audience, and messaging. Missteps in these areas risk confusion and lasting reputational damage ...

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Haleon launched an AI-powered tool this week to promote more inclusive advertising by assessing digital marketing assets for different readability levels and other inclusivity metrics. The consumer ...

Tag, the global production company under Dentsu, has announced the launch of Gate+, a new production model designed to ...