Nick is a partner in the Entertainment and Media Industry Group and a member of the On Chain: Reed Smith’s Crypto & Digital Assets Group. Josh is an associate in the Entertainment & Media Industry ...

Ben McMahon is founder and MD of Collaborate Global. Entrepreneur and catalyst for innovative growth, he is disrupting the experiential space, helping ambitious brands grow with campaign-led ...

Zenscale is a leading cloud-based ERP software company that empowers business owners to efficiently manage their inventory and production operations. With its user-friendly interface, users can easily ...

Lore Oxford, Global Head of Cultural Insights and Influencer marketing specialist Sofia Sarcina from We are Social, unpick the opportunity for brands to embrace the creative opportunities of Esports.

How do we get people to believe that exploration matters, when most people just don’t get modern-day exploration? Time and time again, explorers are asked the same questions: Why would you put ...

We believe that what is most valued and most enduring isn’t simply given, or bought – it’s earned. And when it comes to brands, this is no different. In a world of complexity, convergence, media ...

Beefeater came to us with a challenge: They needed a new Brand World that created a high level of impact, harnessed 200 years of distilling in the heart of London but that was also relevant for a ...

We found an answer in peoples' interests and passions. A topic that crosses the boundaries of Prime's offering. A passion could be fuelled by music, film, things bought, or all three. But it also ...

adidas TERREX’s focus for SS23 was its hiking shoes, and so we were tasked with launching two hero franchises within the season: the latest iteration of the Free Hiker 2, and the WMN shoe; adidas ...

Annalise has worked for MSQ’s creative studio Brave Spark for almost three years, creating, producing, and directing global campaigns for clients like Hitachi, Hiscox and Finastra. Emma is an art ...

The pandemic decimated the travel industry, with major airlines struggling to stay afloat amidst plummeting consumer confidence. British Airways, heavily reliant on transatlantic travel, faced record ...

Marketing directors and media agencies had begun to take YouTube for granted. Decision makers also had misconceptions about the nature of YT content (i.e it’s all cat videos or YouTubers). Lastly, the ...