Seinfeld's feature directorial debut, Unfrosted follows the great breakfast pastry war of 1963, in which Kellogg's and Post competed to see who would be the first to get a poppable tart to market.

When composing the score for Netflix’s “Unfrosted,” Christophe Beck had a simple request from the film’s writer, director and star Jerry Seinfeld: “For everything to be just a little bit ...

Listeners will also hear iconic sound bytes from the Festivus episode and the Seinfeld theme song. The station will be available nationwide. It will launch on Monday, December 7 through December 24.

NPR's A Martinez talks to comedian Jerry Seinfeld about his new Netflix film, Unfrosted. It's a made-up history of Pop-Tarts, and the cereal rivalry between Post and Kellogg's.