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NWSL expansion team rebrands

Outsports on MSN · 12d

With ‘too many balls,’ Boston’s new NWSL soccer club is changing its name and changing course

The NWSL's new club in Boston had one of the all-time public-relations sports disasters in its launch, centering 'balls.' The post With ‘too many balls,’ Boston’s new NWSL soccer club is changing its name and changing course appeared first on Outsports.

Boston Herald on MSN · 1d

NWSL Boston team rebrands itself after backlash

After negative public reaction to its initial name, the Hub’s new professional women’s soccer team has rebranded itself as Boston Legacy Football Club.

The Associated Press- Sports on … · 1d

NWSL expansion team rebrands as the Boston Legacy after shedding previous name

After having to apologize for its first team name reveal, the expansion National Women's Soccer League team in Boston has a new moniker: Boston Legacy FC.

4hon MSN

There’s a Youth Movement Taking Over the NWSL

Young stars like Alyssa and Gisele Thompson, Jaedyn Shaw and Kennedy Fuller are part of the league’s first generation of ...

13don MSN

Women's soccer team to change name after transgender backlash to marketing campaign

NWSL expansion team BOS Nation FC will be changing its name after backlash to a marketing campaign it tried to launch back in ...

2d

NWSL team of the week: Debinha delivers for KC Current, USWNT's Emily Sonnett stars for NJ/NY Gotham FC

Gotham FC dropped their home opener, 0-2, to reigning NWSL Shield winners and NWSL Champions Orlando Pride. Meanwhile, Kansas ...

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