1972: Miller Brewing Co. purchases Meister Brau Lite, a low-calorie beer, from Chicago-based Meister Brau. 1973: Miller tweaks the recipe and rebrands it Lite Beer by Miller, then Miller Lite, and ...

There's brewing before Miller Lite, and there's brewing after Miller Lite. When Milwaukee-based Miller Brewing Co. launched Miller Lite in 1975, light beer had a shot-glass share of the beer market in ...

(WJW) – Miller Lite is celebrating its 50th anniversary and thanking its fans by giving away 50,000 beers nationwide. On International Beer Day, Aug. 1, Miller Lite is inviting its fans to enjoy a ...

In a world where there is a day dedicated to everything, we can’t overlook International Beer Day. And this year, the festive day happens to coincide with Miller Lite’s 50 anniversary. On August 1, ...

Miller Lite is giving away 50,000 free beers on International Beer Day (August 1st) to celebrate its 50th anniversary. Over 500 bars nationwide, including 37 in Florida, will participate in the ...

Miller Lite, which was launched nationally in January 1975, celebrates its 50th birthday this year. The beer helped put Miller Brewing Co. on the national map and elevated Milwaukee's status as Brew ...