While most of the attention paid to India’s e-commerce boom focuses on big players like Flipkart, there’s another fast-growing sector: people, mostly women, who resell items on social media. Several ...

Meesho, realizing the potential of social media in India, gave resellers more power with platforms like WhatsApp, creating a viral marketing network that built trust instead of relying on expensive ...

With over $200 Mn in funding, Meesho is ready for the next stage in its journey The online reselling platform has 21K suppliers and 2 Mn resellers on its platform, with a target for 20 Mn resellers by ...

India’s social commerce market was still at a nascent stage when covid-led business slowdown hit in March 2020 Out of the handful of Internet startups in social commerce, Meesho’s mechanism to ensure ...