was used in a car commercial in 1985, and the many appearances since then include the late John Lennon's son Julian's 2002 cover of "When I'm Sixty-Four" for insurer Allstate Corp. and current ...

Help! Some Beatles fans are feeling down about the latest use of a Fab Four song in a commercial — the 1967 peace anthem “All You Need Is Love” highlights a new disposable diaper campaign.

P&G boosted Luvs’ marketing budget by 20 percent — dollar figures weren’t released — for the multimedia campaign. Some veteran fans have come to accept such commercials.

P&G boosted Luvs' marketing budget by 20 percent — dollar figures weren't released — for the multimedia campaign. Some veteran fans have come to accept such commercials.