Skift4d
Accor’s Loyalty Program Hits 100 Million Members: See Where it Ranks vs. Marriott and Hilton
Accor's ALL loyalty program surpassed 100 million members, marking significant growth since its 2019 launch. ALL ...
Marketing4y
Why Consumers Participate in Loyalty Programs
Most US consumers (57%) join brand loyalty programs—both card-based and digital—to receive discounts on products and services, according to a recent report from TechnologyAdvice. The second most-cited ...