defines junk mail as “the product of large direct mail companies who enter into reduced postage rate arrangements with the ...

With the rise in postage rates, now is the time for marketers and PSPs to leverage USPS promotions that encourage innovative mailing strategies and cost savings.

In an era dominated by digital marketing, direct mail remains a powerful and effective way to connect with customers on a ...

Founded in 1953, the company blazed a trail in the direct mail business, and after more than 60 years of existence, the company still commands millions of devotees. As Business Insider reported in ...

Setting a goal that aligns with your overall business strategy ensures your direct mail efforts contribute to long-term success. For example, if you’re an e-commerce company, your goal might be to ...