James Quincey, chairman and CEO of The Coca‑Cola Company, said despite the advancements in AI, the technology has its ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority Report-style future where we all appear in our ...

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

The Coca-Cola Company now boasts 30 billion-dollar brands: from classics such as Coca-Cola and Sprite to newer winners like ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

Publicis Groupe has won The Coca-Cola Company's US and Canada media account from incumbent WPP following a closed review.

WPP is defending its Coca-Cola media business in North America against another major holding company — Publicis. It is ...

Coca-Cola has stopped selling several of its products in elementary schools across Mexico as of last Thursday.

Coca-Cola CEO James Quincey discusses brand transformation, leadership tips, innovation, AI in advertising, and the future of marketing.

The Coca-Cola Company KO continues to trend up the charts, backed by its strong brand portfolio, investments across the ...

Major Indian beverage brands are rolling out flagship campaigns earlier than usual post-Holi, with experts predicting a ...