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Putting Barbie in Sports Illustrated's annual swimsuit issue is Mattel Inc.'s latest attempt to generate conversation about the 11.5-inch icon and reverse falling Barbie brand sales. Mattel said ...

NEW YORK — After 50 years of debate over her unattainably perfect figure, Barbie now is unapologetic about her tiny waist and endless legs. To prove it? The doll, which is made by Mattel, is flaunting ...

Olympic medalist Ilona Maher is being honored in celebration of Barbie’s International Day of the Girl. The rugby star—known for her breakout performance at the Paris 2024 Games and her ...

AUSTIN, Texas (Reuters) - Red-blooded beauties, step aside: a plastic Barbie doll will join a generation of iconic stunners next week in the Sports Illustrated 50th Anniversary Swimsuit edition.