It’s not clear whether “Severance” — Apple TV+’s mind-bending workplace thriller whose Season 2 budget reportedly topped $200 million — will deliver payback for the tech company. But Apple boss ...
The Apple CEO — "Tim C" — is greeted by Mr. Milchick when he enters the Lumon offices in the season two promo. By Jackie Strause Managing Editor, East Coast In the footage, Cook is called the ...
Apple broke streaming records with its second season of "Severance." Key marketing efforts may have helped with the viewership and member signups.
In the minute-and-a-half video, Apple’s CEO, Tim Cook (or Tim C.), enters the Severance’s Lumon office after being severed—the process of separating your outie from your innie (the one ...