Brin believes that, with the right resources, the company can win the AI race, but that means workers are being urged not only to return to the office but to consider doing longer 60-hour weeks (which works out to be 12 hours a day over five days).

Brin has urged those working on the Gemini AI models to commit to 60-hour workweeks and come to the office every weekday. This statement comes at a time of intense competition in the AI sector, accelerated by the rapid surge of OpenAI’s ChatGPT.

According to an internal document viewed by the firm, Sergey Brin, co-founder of Google and board member of Alphabet (GOOGL, Financials), advised staff members at DeepMind, the artificial intelligence branch,