Asda boss Allan Leighton ramps up war on prices
Boss Allan Leighton slashed the cost of 1,500 items by as much as 45 per cent. He said he planned to 'continue to invest in ...
Allan Leighton will need time as well as money to turn Asda around
Allan Leighton is 'putting the band back together' but it's going to take a lot of practice to get the Asda show well and ...
Struggling Asda has started a desperate supermarket price war
When Allan Leighton returned to Asda last November after a 24-year absence, the business was in a very different state to how ...
Asda makes bold price changes and here's how it'll affect you
Asda, under the leadership of Executive Chairman Allan Leighton, has reignited its famed "Rollback" campaign, reducing prices by up to 45% on selected products. The move follows a turbulent period for ...
Supermarket price war could bring consumers some relief but only because the government is pushing up costs
If there's anyone who understands Asda it's arguably former chief executive and current chair Allan Leighton. But times have ...
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Asda signals 2025 profit dip as trust-rebuilding efforts intensify
Asda attributed the growth to better gross margins, especially in the non-food sector, showcasing the strength of its George ...
Asda promises biggest price cuts for 25 years as supermarket ramps up discounts
Shoppers are set to be big winners as Asda signalled a new price war as its new top boss promised to revive the ailing chain ...
Asda’s Allan Leighton axes 6,000 SKUs and warns of major profit drop
Leighton, who was parachuted in in November, having become a legendary figure at Asda during the 1990s alongside Archie ...
Asda brings in big change for shoppers who buy cheese or butter
In addition to the latest Rollback reductions, Asda recently announced an immediate 4p per litre cut on petrol and diesel ...